A guide to the cost of a corporate video and how to keep within your budget without compromising the quality of the production.

Understandably, one of the first questions we are asked when a client is considering having a corporate video made is 'how much will it cost?' However, it is impossible to instantly provide the answer they are looking for unless they can give us some idea of their requirements. If a client merely tells us they want a corporate video and requests a price it really is like asking us how long a piece of string is.

In order to help you to get an instant idea of price we now have an 'instant' online quotation facility.

An instant online video quote!

Using this facility is a quick and easy way to get the answer you are looking for. We guide you through the main points to be considered when producing a corporate video and you simply check the relevant boxes. Your estimated total is automatically calculated as you work through the checklist giving you an instant total by the time you have considered each option.

Introductory discount!

We are now offering a discount to new customers. For more information either phone us on 01629 55817 or see our instant online quotation and check the 'Discount' box to see your discounted price for a corporate production.

If you want a training video - please call us on 01629 55817 rather than working through the online quotation which is designed with the shorter corporate video in mind. A training video is often much longer and therefore we can give you a better price if you ring and talk to us than you will get by working through our online facility.

If the price is right - If the total is within the sort of budget you are looking for then you can proceed to the next stage. You can print a copy of the quotation for your records and then simply ring us on 01629 55817 quoting the reference number. We can then arrange an initial meeting with you in order to get the production of your corporate video under way.

If the cost is too high - If the total is greater than you budget you can click on the button at the bottom of the quotation for more advise on how to reduce the cost. If, having tried to optimise the quote, the total is still too high, do not give up. Peak Vision TV can offer you an alternative to the scripted corporate video at a price you can afford.

If the cost is too low - If the total seems too low for your corporate video and you would like to optimise the quality then simply click on the button at the bottom of the quotation. We will then advise you on the additional options now open to you.

Alternatively, call us on 01629 55817

If you would prefer, you can ring us and we can talk about your requirements in order to give you a quotation. Before you ring us, it might help you to look at our guide on how to write a Brief. This addresses all the main points to consider when commissioning a corporate video.

How to keep within your budget

You will no doubt have an idea of the budget to be allocated for your corporate video and therefore be looking for a quotation within your budget. Whatever your budget, Peak Vision TV will make every effort to tailor a production to meet your requirements, whilst remaining within your budget.

We can advise on how to make the right choices to enable you to produce a corporate video within your budget without having to compromise on the quality of the production.

There are many influential factors to consider:

duration - this will be dependent on the purpose of your corporate video but there is often little need for a long corporate video which will cost more. If your production is too long the audience are likely to loose interest, whereas a shorter programme which clearly presents the message without losing impact is more likely to meet your objectives whilst remaining within your budget.
the number of locations - in order to impress a prospective customer you may want to film most of the programme on your main site but also show a number of other sites.

However, you may need to take into consideration that the more locations there are, the more expensive the production of your corporate video is likely to be.

a voice-over or presenter - this will relate to the purpose of your video. There is little point in having spoken narration if your video is for your exhibition stand as it is unlikely to be heard, but on the other hand if your video is for sending out to prospective customers you may want a presenter or voice -over.

You may consider it essential to have a well-known presenter or voice-over in order to present your message but if if you merely require a talented voice-over or artist regardless of celebrity status this will keep the cost down considerably.
actors - it can be an advantage to have actors in front of the camera rather than members of the staff who may be camera-shy. However, you may need to have skilled members of your workforce demonstrating techniques. It really is a case of prioritising your requirements in order that you do not compromise the quality of your corporate video in order to save money.

titles, graphics and animations - if your video is for exhibition use you are likely to need more in the way of titles and graphics in order to enhance the vision often taking the place of the need for a voice-over or presenter as the impact of your message needs to be visually-based.

However, if you are having a presenter or voice-over you may not see the need for much in the way of titles and animations therefore keeping the cost down in this area.
music - do you need a well-known pieces of music that will incur substantial copyright fees, a piece of music written specifically for your production, again taking a large part of your budget, or will a piece of library music fulfill your objectives whilst at the same time staying well within your financial limits. This is an area in which you do not have to compromise on quality to ensure the overall cost of the production remains within your budget.

Beware, do not compromise the quality!

Although you may want to keep within the limitations of your budget and may find it necessary to consider above points carefully, there are areas of the production of your corporate video in which you should not compromise, such as the script.

You may find production companies that will make your corporate video for a lower price then Peak Vision TV by not bothering with a script, or they may claim to use a script but then only present their clients with a 'narrative' rather than a working script (Peak Vision TV use a 'two-column script' this being the most widely used script format for corporate video.) The script is an essential element of the production process and you may be compromising the quality of your programme by going down that route. When commissioning a corporate video there are a number of pitfalls that you should be aware of.

'Free' Manager's Guide to Commissioning a Corporate Video

For more information on commissioning a corporate video see our Manager's Guide to Commissioning a Corporate Video or download your 'free' copy now.

Challenge Peak Vision TV!

Although Peak Vision TV adopt broadcast standards as working practice, we also aim to deliver programmes within the tightest of budgets. We invite you to call us on 01629 55817 and discuss your requirements and tell us your budget. Peak Vision TV will then make every effort to tailor a production to meet your requirements within your budget.

See our online video quotation ...